To see what a fundamental page design looks like literally click onto a website, best click and pick view source. You will now see the website in standard HTML and this precisely how the search spiders see it.
Content is king. This reality is a dog eared expression in search engine optimisation these day. So much so it is fast attaining the status of a cliche. If it is a crime to do so then i plead guilty on this instance and will gladly do my time, I am not one easily captured dropping cliches however.
If you currently have a company site, your site will have a ‘ranking’ i.e. a position it holds in a Google look for any mix of keywords. For example, if you are a florist you might be sitting at number 10 for ‘red roses Christchurch’ or number 50 for ‘online flower orders’. The issue here is that you are just appearing on the first page of Google for the very first set of keywords, and much even more down the list for the 2nd set.
, if you leverage off Squidoo’s power and get your lens higher than your own blog/website you still get the very same amount of traffic as if your own website has that ranking!!
12. Building links to your website is important to its success. As a matter of reality, links resemble the queen to match your king’s fresh material. Choose a keyword expression and network with other websites, inquiring to put links on their pages. Do not harm your ranking by having non-related sites put haphazard links. While it may seem fantastic to gather 100s of backlinks, you are better off limiting your links to related websites. 10 relevant links stand a much better possibility than 100 irrelevant links.
We can go further. If great deals of the links have the clickable text “house improvement plumbing” online search engine might assume that the websites has to do with this subject. Obviously Browse Engine Optimisers (SEOs) – people who specialise in getting your pages to the top of search engines – have know this for a while. Lots of have abused it. If every link to the page – let’s envision there were hundreds or dozens – stated “home improvement pipes” a search engine might “smell a rat.” Its not natural. In the real life links to this page might state diverse things like “click here”, “plumbing information”, “frozen pipes” and so on.
They might be ones that you’ve swapped with another web designer. These are called mutual links and used to be one of the accepted methods of getting backlinks. They ended up being extremely easy to obtain so nowadays Google tends to discount their importance.
